Air Freight & Logistics
Case studies in air freight & logistics.
C.H. Robinson: Where Should Automation Stop?
This constructed case uses C.H. Robinson’s December 12, 2024 Investor Day as its information boundary and places a hypothetical cross-functional team before a question common to large service networks: how much work should software handle without an employee, and where should experienced judgment remain central? Read case
Expeditors: Automating Customs Without Automating Accountability
In June 2026, Expeditors reorganized Global Technology. By August, management was describing a smaller, more modern technology organization with continuing investment in AI and technology. A hypothetical strategy team is now asked to recommend how the company should scale AI and workflow automation in customs brokerage. Read case
FedEx: The Next Network 2.0 Wave
In October 2026, FedEx’s U.S. parcel-network leaders must set the pace and market-selection rules for the next phase of Network 2.0. The company has said it expects to complete the U.S. implementation by the end of calendar 2027. Read case
UPS: What should a global operating model standardize?
On August 31, 2026, UPS announced a global operating model effective the next day. A new Chief Global Operations Officer would oversee global air and gateways, surface operations, buildings and engineering, and the Intelligent Network. A Chief U.S. Domestic Officer would lead U.S. domestic operations. Read case